What is Trusted Choice?


Trusted Choice® is dramatically increasing consumer awareness of the benefits independent agents and brokers offer: choice, customization and advocacy - the benefits our research has shown consumers want most.

Through national advertising, public relations, local agency marketing and this innovative Web site, Trusted Choice® is educating consumers and becoming the defining voice for agents and brokers nationwide.

Benefits for Trusted Choice® member agencies include access to:

  • Consumer-approved Trusted Choice® marketing brand and collateral materials
  • Trusted Choice® advertisements
  • National advertising and public relations exposure
  • Qualified leads through the Trusted Choice® Agency Locator

Trusted Choice® is more than advertising. It is a brand shaped in response to consumer priorities, highlighting the strengths of independent agents and brokers.

Rise above the competition - become a Trusted Choice® agency today!


Reimbursement Program

In 2009, the Board of the Independent Insurance Agents of Maryland voted to become an 'all in' state, meaning that all of our member agencies will participate at the very minimum, the dues payments.  Ninety-two (92) percent of IIA Maryland members have signed the the Trusted Choice Pledge.

Trusted Choice Reimbursement Project-Smart Marketing Pays you Back!

(By using the Trusted Choice® logo on business cards, stationery, promo items, your website and others, your agency can received up to $500 to offset the cost.)

Apply now!!
Any questions about the Reimbursement program, call Jo Buckley at 800-221-7917 or at joanne.buckley@iiaba.net.

Links for Trusted Choice®

In order to access the agents resources on the site you will need to use the following shortcut:

Agent/Brokers: www.trustedchoice.com/agents


Also, here are a few other shortcuts you may use regularly

Member Registration Page: www.trustedchoice.com/mrp

Logos and Usage Guidelines: www.trustedchoice.com/logo

Frequently Asked Questions: www.trustedchoice.com/faq

License Agreement: www.trustedchoice.com/licenseagreement

Questions & Answers About Trusted Choice®

In 2009, the Board of the Independent Insurance Agents of Maryland voted to become an 'all in' state, meaning that all of our member agencies will participate at the very minimum, the dues payments.  Ninety-two (92) percent of IIA Maryland members have signed the the Trusted Choice Pledge.
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